Clarity, authenticity, humor. Yes, we’re talking top-shelf marketing.
I help companies win high-value clients using crystal clear, authentic copywriting and memorable, true stories about their impact.
Businesses that follow through on their promises and keep their clients’ best interests top-of-mind deserve to thrive. Unfortunately, good companies miss out on business every day because their first impression is confusing or boring.
First impression specialist
I get your messaging crystal clear so people understand, at first glance, what you do and why they should care.
The first thing I do is get your messaging crystal clear so people understand exactly what you do, why it matters and how to get started. That involves nailing everything from the messaging and layout of your website to your email signature.
I write blogs, email marketing campaigns, video scripts and moving stories that make your work tangible and memorable.
People want and deserve accurate information that’s not over their heads. So I position you as an authority by creating helpful, memorable content that speaks to your audience’s needs in their language. That includes PDF guides to generate leads, blogs, guest contributions to industry publications and video scripts.
Driven to improve conversations and shorten sales cycles
I exist to improve the quality of the conversations you’re having with clients by clarifying your value proposition, dispelling misconceptions and helping people make more informed decisions in less time.
Don’t come across as just another vendor.
With clear messaging and content that helps people make informed choices, people will see you as a trusted partner.
As a StoryBrand Certified Guide, I use a proven framework incorporating the elements of storytelling to make you memorable, make your work tangible, and get qualified leads into your sales pipeline.
StoryBrand is easy to implement, it’s fun, and it makes you money!