Create a One-liner
A purposeful, clear statement to unify all your marketing
Most businesses lose money because they lack a simple, meaningful, unifying message.
Shorter and less clichéd than a mission statement, a one-liner is a unifying message for all your business communications and marketing. It follows a proven formula that ensures you’ll never miss out on an opportunity because your first impression is confusing or dull.
I help busy entrepreneurs and managers elevate their marketing to achieve greater impact and win high-value clients.
– Garvington Creative’s one-liner
You can use your one-liner practically anywhere:
- business cards
- custom stationery
- website copy
- email tags
- … pretty much anywhere it fits.
As long as your business activities don’t fundamentally change, your one-liner will be as relevant 5 – 10 years from now as it is today, so you never have to reinvent the wheel.
To create a one-liner, we need 2 – 4 key people from your firm in the room and about 45 minutes of your time. This may involve a couple of iterations after the meeting, but we’ll get the fundamentals down while we’re all in the room together.
After your initial consult, we can schedule a One-liner session or provide you a quote for bundled services that best address your goals.